Currently, Pinterest is the fastest growing social bookmarking site on the web today. My wife joined Pinterest not long ago because of how quickly she could share and discover her creative decorating and craft ideas. In fact, I think it was a bit too easy because it nearly consumed every second of her day for about two weeks, no exaggeration. She loved it.
In the beginning days of Pinterest, women were and still are the primary users, discovering and sharing their favorite crafts, clothes and styles. Imagine if your business was offering a product or service to the “stay at home Mom” or “work at home Mom” crowd. Pinterest would be and is a gold mine, and for more than just stay at home Mom’s. It’s a great marketing avenue for many types of business, internet based and ‘brick and mortar’ alike.
As entrepreneurs, we’re always looking for effective and creative ways to promote our businesses. We’re always promoting. At times, it seems as though we aren’t capable of having another thought outside of our business, and that’s completely normal. When you’re passionate about what you’re doing, that’s what you eat, sleep and talk. That’s just the nature of the beast.