Blogging for Leads

December 26th, 2008

Can you generate a significant amount of leads with blogging?

The answer to that questions is a definite YES! Blogging is one of the best ways to generate the most targeted traffic that in turn will produce the highest quality of leads you will ever have.

I built this website to educate Entrepreneurs through Personal Development and to find those who are looking for a Business Opportunity to teach them how to become successful. I have my static pages that provide general information about the opportunity but have a blog as well.

So how do you connect your blog to your opportunity and what do you blog about?

Your blog is the GIVE. Your static pages and lead capture forms are the TAKE! So in your blog posts give your thoughts, your advice, your expertise, what you have learned, strategies, results, polls, etc. In order to be effective at blogging for leads you must have great content. Content that brings value to your readers yet enticing them to want to learn more. For example: I wrote a blog post called Top 3 Ways How I Make Money. In that post I speak of ways that someone looking to generate an income doing something similar to what I am doing can gain from my content. So I offer free advice. There is no reason to hide my knowledge from anyone. Chances are, if they read the post and want to know what I do, they will contact me. Bingo, there’s a lead. It seems as the more open I am with my results and my expertise as an Entrepreneur, the more traffic I get and the more leads come in. Give and Get!

Also, if I have a blog post that I feel is good article content, I will submit it to article submission sites such as Ezine Articles and Article Base. Most article submission sites allow you to add links into your text that point back to your site. Find the appropriate keywords that fit your blog post and link it back to that post or a post with similar content on your blog. They will visit your blog and chances are, will get curious and look around your site a bit. If you have a contact form or lead capture form that is visible and user friendly, they just might fill that sucker out. Also, you have your author bio and your authors box just below your articles with links pointing back to your site.

So where do I put my contact forms and lead capture forms you ask? I have a contact form directly under each individual blog post, right before my Adsense ads. How simple have I made it for my readers to fill out the form? I also have forms in the sidebar of almost every static page I have. Also, I have a “Contact Us” page with a link for that page in my header. If someones interest is spiked, they feel they would like to learn more, it is very simple for them to request more info.

The easier your blog is to navigate, the more user friendly it is, the more leads you will get. Some visitors get overwhelmed with content and will leave the site within seconds. So make your blog content visible, legible, free of errors, and with value and after some time and consistency your blog will be a lead generating fool!

How do you get hundreds of Home Business leads?

April 12th, 2008

So how do you get hundreds of people contacting you who are in search of a business? The answer is simple…..go on vacation! I’ll tell you what, when we returned from Rome we had over 200 hundred people requesting more information about this very simple income opportunity. We are still getting back to those people. It always seems to work out this way. Every time we take off on vacation or go out to just live our lives, our business thrives!

So, while away in Rome our business was still working for us. The power of the internet is truly amazing. It never sleeps! I have heard of so many network marketers who struggle with lead generation. I can tell you this much….if you have the desire to learn, lead generation is easy. You just have to become a student and dive into it. Instead of getting caught up into waiting for someone to do it for you or to call you up and teach you step by step, start doing it. Type into the search bar, “lead generation,” and see what comes up. Most lead generation techniques are self-taught. I can show you where to go but unless you write that ad and place it somewhere, you will never know if it works or not. Become a student of it and you will master it.

So, I have over 200 eager people to call back and a few hours to do it. I think a good income goal for these 200 leads would be between 30k and 60k. We’ll see what happens….but all I know is all I have to do is call them, provide them with the information to get started here, and then, collect a check. The business is that simple!

Self-Generated leads vs. Purchased leads

September 13th, 2007

This business is a direct sales marketing business. The word ‘Marketing’ is the key word. What is a business without marketing? You will not find a business that has been successful but has no marketing plan. If you do, let me know. There are many different ways you can market your business. Marketing costs can range from almost nothing to the thousands depending on the business opportunity. In this business, I have seen folks make six figures in a month with a $1500 marketing budget and also have seen people blow $7000 and make a few thousand. So obviously there are more effective, targeted methods of marketing out there and some that will just flat out exhaust your marketing budget.

Self-Generated leads vs. Purchased leads

Purchased leads are a great way to get started talking with people. You may make a few sales from them, but they are not for long term use. If you are trying to build your business on purchased leads, that is what you will get more of….trying. Purchased leads are so general that you will have to go through quite a bit more of them to get the results you are looking for. Now, some people will tell you that it is not the lead, but the leader that creates results. That is right on the money, if you are talking with a qualified person or lead. The money that you would invest in purchasing 100 leads would be more effective in placing your own ads and only generating 20 leads.

Self-Generated leads are the highest quality lead out there. You will not find a more qualified lead. Self-Generated leads are ones that were generated from an ad you personally placed. Whether it be on the internet or in a newspaper, it doesn’t matter. You will find higher qualified people to spend your time with when you personally attract them to your business opportunity. The ratio of conversions drastically improve.

So, buy leads when you first get started to cut your teeth and to supplement when your lead generation is slow. Generate your own leads. Buying leads is almost like going back to the JOB mentality of having someone run your business for you. Don’t expect lead companies to do your marketing for you. That is the life of your business and if you don’t have highly qualified people to talk to, you will sink aweful fast in the network marketing industry. Take it from someone who has gone through the refiners fire and learn from my mistakes. This business opportunity is set up so that you don’t have to go through the mistakes that I did. Learn from a leader in the industry. Do your own marketing and become passionate about it and you will have the success that you are looking for!

To find out more about this business opportunity go to create financial wealth